Run India's Panditji-first puja marketplace.
Dainik Puja is where families and NRIs book a named, verified Panditji for pujas, sanskar, shanti, hom-havan and anushthan, ghar par or online. The yajman pays the Panditji's advance straight into the Panditji's own payment gateway: 0% commission. Dainik Puja earns from yearly packages paid by Panditji and puja sahitya vendors. You win them, grow them and share the profit.
Dainik PujaA named Panditji. His calendar, his brand, his money.
The right Panditji, on the right muhurat.
Families still find a Panditji through word of mouth, or through an agency that sends whoever is free. Dainik Puja lets the yajman choose a named, verified Panditji, see his calendar on muhurat days, lock the dakshina upfront and book ghar par or online, with a video room made for every online booking.
The problem
Yajmans can't see who will come, what it will cost or whether the date is free. Panditji lose a large cut to agencies and don't own their own bookings or name.
Who buys it
Panditji, purohits and sadhus offering anushthan, and Sahitya Bhandar: the puja samagri vendors whose kits ride along inside bookings.
How it earns
Yearly packages (Standard, Premium, Ultra Premium) for both customer types, invoiced by STARTIONS LLP. A 14-day free trial. 0% commission on dakshina, kits and orders.
Built for students who know how India prays.
Every family has a puja coming: a griha pravesh, a namkaran, a shraddha, a Diwali Lakshmi Puja. This is where knowing that world becomes a business you run.
Commission
The easiest pitch to a Panditji: every rupee of dakshina goes to his own account.
Paying customer types
Panditji and Sahitya Bhandar vendors, three yearly packages each.
Pujas in the catalogue
Sanskar, shanti, hom-havan, anushthan, pitru karya, vrat katha and festival pujas.
si, your mentor
Startup Intelligence guides you on calls, targets and growth, around the clock.
Two customers pay. Families book free.
Yajmans never pay Dainik Puja: they book and pay the Panditji. The Panditji and the bhandar who serve them pay a yearly package.
Panditji
Pandits, purohits and sadhus offering anushthan: a page of their own, listings, a muhurat-aware calendar and bookings into their own gateway.
₹4,995 – ₹19,995 a year + GST
Sahitya Bhandar
Puja samagri vendors: a shop on dainikpuja.com, and on Premium and above, kits offered inside Panditji bookings.
₹4,995 – ₹19,995 a year + GST
Yajmans and NRIs
Families in India and abroad: book a named Panditji ghar par or online, with a free account for bookings, family gotra and reminders.
Free for families
Live jaap viewers
Anyone can watch a live jaap on the home page and add a name, gotra and hetu to the sankalp, free.
Free to joinThe gap Dainik Puja fills
Agency model (SmartPuja, 99Pandit)
- The agency assigns a pandit; the family doesn't choose who comes
- The agency takes a 20–40% commission on the dakshina
- The pandit doesn't own his calendar, his brand or his customers
Dainik Puja
- The yajman picks a named, verified Panditji and sees his calendar
- 0% commission: the advance goes to the Panditji's own gateway
- The Panditji owns his calendar, his page, his yajman list and his money
What you sell: built and live
Find and book
Search by puja, city and date; named Panditji pages with reviews; ghar par or online booking with dakshina locked upfront and a 15-minute hold.
Muhurat-aware calendar
Weekly hours, blocked dates, travel buffer after ghar-par pujas and muhurat days dotted, so a slot is never sold twice.
Online puja rooms
A video room is created for every online booking (Zoom or Meet), or the Panditji shares his own link.
Sankalp patra and reminders
A printable sankalp certificate with a QR code, a booking page per yajman and a varshik reminder for next year.
Panchang and festivals
A panchang calculated for five regions (tithi, nakshatra, Rahu kaal, Abhijit) and a festival calendar updated daily.
Online pujas and salah
Online pujas with recording, paid kundli and muhurat salah, prasad add-on, a video intro and a yajman list.
Kits inside bookings
Sahitya Bhandar puja kits offered right inside Panditji bookings, delivered by the bhandar.
Live jaap on the home page
Front-page LIVE jaap and aarti; visitors add name, gotra and hetu to the sankalp.
Festival group pujas
One puja, many families: seats paid to the Panditji, with every name read in the sankalp.
Masik seva
A monthly puja in the yajman's name, paid one to twelve months up front.
5 Panditji, one account
A family or a math runs up to five Panditji pages, a sahitya shop and online classes from one workspace.
Akhade and ashram directory
16 akhadas and 24 ashrams and maths, with facts from public sources and a "claim / sudhaar" button.
Dainik Puja is new: real Panditji and bhandar are still to be won. Until they join, dainikpuja.com shows labelled sample Panditji, sample bhandar and sample live pujas, so you can demo every step without booking anything.
Four departments. Pick yours.
You run Dainik Puja from its startup panel in Nirmata and Cockpit CRM, with the Dainik Puja board showing Panditji, bookings and orders as counts only. The whole team joins a Lean Startup strategy review every quarter.
Sales
Sell yearly packages to Panditji and Sahitya Bhandar, and turn free trials into paid plans.
- Panditji: temple purohits, family pandits, sadhus offering anushthan, maths with several pandits
- Sahitya Bhandar: puja samagri shops that want their kits inside bookings
- Demo the booking, calendar and live jaap with the labelled sample Panditji
- Show the gap: 0% commission against the agencies' 20–40%
Marketing
Bring families and NRIs to dainikpuja.com, so every Panditji who joins gets more bookings.
- Puja and city pages, muhurat and festival content, the panchang
- NRI families booking online pujas for parents back home
- Brand: the Dainik Puja look, social, content and SEO
- Coupons proposed by you, approved by STARTIONS
Operations
Support customers, check Panditji before Super Admin verifies them, and keep the catalogue right.
- Support for Panditji, bhandar and their bookings
- Verification: KYC and vaidik credentials checked and recommended; only Super Admin verifies
- Live jaap approvals, muhurat list, panchang corrections, the akhade and ashram directory
- HR and finance: expenses for the Finance Committee
Growth
Take Dainik Puja from the first cities to many: new pujas, new partners, new channels.
- New cities, Panditji by Panditji
- Partners: temples, maths, samagri wholesalers, NRI associations
- Quarterly pivot options from the strategy review, and the cheapest test for each
- Repeat revenue: masik seva, group pujas and varshik reminders
Students never create customers, change plans or see yajmans' personal data: Panditji and bhandar sign up on dainikpuja.com, every plan change comes from the customer's own verified payment, only Super Admin verifies Panditji, and Nirmata shows students counts only, never a yajman, booking address, phone or sankalp name.
Three yearly packages, 0% commission.
- 1 Panditji, 15 puja listings, 1 city
- Ghar-par bookings with a muhurat-aware calendar
- Dakshina locked upfront, advance to his own gateway
- Owner works alone (no team logins)
- UPI and Razorpay
- 2 team logins, 50 listings, 5 featured, 3 cities
- Online pujas (30 a month) with recording, 1 video intro
- Calendar feed, city boost, replacement-guarantee badge
- Yajman list, paid kundli and muhurat salah, prasad add-on
- 6 payment gateways
- 5 Panditji under one account, unlimited team logins
- Unlimited listings, featured, cities and online pujas
- Home-page "Pramukh" carousel and front-page LIVE jaap
- Festival group pujas, masik seva, sahitya shop (100 products)
- Full yajman CRM, online classes, the kit's CRM add-ons (leads, tasks, calendar, deals, WhatsApp templates, GST invoices, pay links)
- Priority support, all payment gateways
Sahitya Bhandar (puja samagri vendors)
Prices as set for Dainik Puja today, all + GST. Dakshina, kits, prasad and orders never pass through Dainik Puja: yajmans pay the Panditji's or bhandar's own gateway. Founders and Co-Founders edit packages, and every change is audit-logged.
Everything to run it. Ready.
Your Nirmata panel
Dainik Puja's startup panel: the Dainik Puja board, Panditji verification, the catalogue, packages and finances, all as counts, never yajmans' data.
Business email on dainikpuja.com
yourname@dainikpuja.com for every Panditji, temple and bhandar you pitch.
Free tech support
The STARTIONS tech team runs hosting, payments, updates and fixes. You run the business.
Cockpit CRM
Your pipeline of Panditji and bhandar, demo requests, tasks per role and payments, inside Nirmata.
A domain
dainikpuja.com, already live, with certificates handled for you.
Brand identity
The Dainik Puja name, diya logo and mandap look, ready to use on the site, sankalp patra and social.
A live product ready to sell
Booking, calendars, online rooms, live jaap, group pujas, masik seva, the sahitya marketplace, panchang and the directory are built, with packages for both customer types.
si, your mentor
Startup Intelligence, trained for STARTIONS startups, 24×7.
A licence, bonuses and a loan.
Every Dainik Puja role comes as an Annual Startup Licence with the STARTIONS Grand Slam Offer stacked on top.
Annual Startup Licence
The right to run Dainik Puja for a year in your role and department: the product, brand, domain, email, hosting, Nirmata and Cockpit CRM.
Tools, training, mentoring
Sales and marketing tools, training to run a startup, si as your 24×7 mentor, and the money know-how: pricing, GST and invoicing.
Profit share and ownership
100% of net profit goes to students, by performance score, for those who join before Dainik Puja's launch date; five paid years earn ownership.
Startup loan for Mega startups like Dainik Puja, for operating costs, on a unanimous vote of all 36 seats.
Startup loan, profit share and ownership are subject to written terms. Startup Learners get no profit share or ownership.
Find your seat. Share the profit.
Dainik Puja is a Mega startup with 36 seats across Sales, Marketing, Operations and Growth. 100% of its net profit goes to its students; STARTIONS takes none of it. Each role has a share of the pool, split among that role's seats by performance score (equal scores, equal shares) and paid once a year after the financial year ends, as Startup Execution Remuneration with TDS deducted.
Founder
Post-graduate level
Leads Dainik Puja, sets the targets and owns the results, prices and edits packages, sits on the Finance Committee.
Co-Founder
Post-graduate level
Runs a department (Sales, Marketing, Operations or Growth) with the Founders, closes Panditji and bhandar, prices and edits packages, sits on the Finance Committee.
Teammate
College level, Std 11 to 15 (up to graduation)
Runs a sub-department such as Sales, Customers, Marketing, Branding, Contents and SEO, Tech and Tech Support, HR and Finance, Business Development or Scaling and Pivot. Views packages.
Startup Learner
School level, Std 8 to 10
Shadows the team on real tasks inside a department. An early start in startups, with the certificate.
Startup Learners who complete all 3 years (Std 8, 9 and 10) get the Startions Basic Level completion certificate. It includes the Basic Level startup course, free for them (launching soon). Std 10 is a lighter year, around board exams.
Five consecutive paid years with an active seat earn ownership: 11% shared by Founders, 11% by Co-Founders and 11% by Teammates, growing 20% a year on your dashboard certificate.
Who is already on the team.
Every box is one seat of Dainik Puja, live from Nirmata. Tap the i on any seat to see its responsibilities, expectations and tasks; tap an open seat to take it and pay here. A seat turns "Taken" the moment its payment is verified.
Seats and yearly fees by startup type, with the readiness discount
| Startup type | Founders | Co-Founders | Teammates | Startup Learners | Seats | All seats, a year |
|---|---|---|---|---|---|---|
| Yearly seat fee | ₹60,526 | ₹48,421 | ₹24,207 | ₹12,100 | ||
| Level | Post-graduate level | Post-graduate level | College level, Std 11 to 15 (up to graduation) | School level, Std 8 to 10 | ||
| With readiness, 30% off, incl. GST | ₹49,995 | ₹39,995 | ₹19,995 | ₹9,995 | ||
| Amoox (Solo) | 1 | — | — | 4 | 5 | ₹60,500 |
| Jyoox (Solo) | 1 | — | — | 4 | 5 | ₹72,607 |
| Micro | 1 | 2 | 2 | 4 | 9 | ₹2,54,182 |
| Mini | 2 | 4 | 4 | 8 | 18 | ₹5,08,364 |
| Major | 3 | 6 | 6 | 12 | 27 | ₹7,62,546 |
| Mega This one | 4 | 8 | 8 | 16 | 36 | ₹10,16,728 |
Fees in INR, the same for every type except the Solo Founder seat (₹12,100 on Amoox, ₹24,207 on Jyoox), plus 18% GST. Seat fees are STARTIONS' income, not the startup's revenue. Each student chooses manual or automatic yearly renewal.
- Founder 80–100
- Co-Founder 60–79
- Teammate 40–59
- Startup Learner 0–39
Clear the readiness test, get 30% off your seat.
Take the free Startions Readiness Score test: ten questions, about three minutes. Your score places you at a level, from Startup Learner up to Founder. If your level matches the role you apply for, or is higher, you get a flat 30% discount on that role's annual seat fee.
| Your score | 30% off these seats (price with GST) |
|---|---|
| 80–100 · Founder level | Founder ₹49,995, Co-Founder ₹39,995, Teammate ₹19,995, Startup Learner ₹9,995 |
| 60–79 · Co-Founder level | Co-Founder ₹39,995, Teammate ₹19,995, Startup Learner ₹9,995 |
| 40–59 · Teammate level | Teammate ₹19,995, Startup Learner ₹9,995 |
| 0–39 · Startup Learner level | Startup Learner ₹9,995 |
For example, a score of 65 is Co-Founder level: you get 30% off a Co-Founder, Teammate or Startup Learner seat, but not a Founder seat. A score at Teammate level gets 30% off a Teammate or Startup Learner seat only. Discounted fees shown are a year, before 18% GST. Your best result of the last 30 days counts, one result discounts one seat, and that seat keeps the discount every year you renew it. Your first attempt is free, and you can retake the test up to five times.
What a seat could pay back.
Move the sliders. Panditji's yearly packages are Dainik Puja's revenue (ex-GST; Sahitya Bhandar packages add more on top). Approved costs come off; a tax reserve is kept aside; the rest is net profit, split into the role pools and shared by performance score; shown here at equal scores.
Plans: Standard ₹4,995 / Premium ₹9,995 / Ultra Premium ₹19,995 a year, ex-GST, as set in Nirmata today. Revenue counts in the month it is paid. Each role's pool is split among its seats by performance score. Figures assume every seat is filled and everyone scores the same; a higher score pays more, a lower score less, and a role with fewer students pays each of them more. Paid once a year, after 31 March, with TDS deducted. A loss is not paid out and carries forward.
Money panditji pay the startup each month, 24 months
An illustration from the numbers you set, not a promise. Income depends on the customers your team signs and keeps.
Four steps to your first Panditji.
Book a clarity call
Thirty minutes on Dainik Puja, the open seats, the readiness discount and the role that suits you.
Pick your role
Founder, Co-Founder, Teammate or Startup Learner, and the department you will run.
Take your seat
STARTIONS invites you; pay the licence fee and get your Nirmata login, dainikpuja.com email and Cockpit CRM.
Start selling
Show a sample Panditji's booking and calendar to your first Panditji, with si by your side.
Quick answers.
Do I need to know coding or be a Panditji?
No. STARTIONS builds and supports the product. You sell, market and grow it. Knowing pujas, festivals and the families who book them helps.
Who are the customers?
Panditji and Sahitya Bhandar (puja samagri vendors), each on a yearly Dainik Puja package after a 14-day free trial. Yajmans and NRIs book for free.
Does Dainik Puja already have Panditji?
Not yet. Real Panditji and bhandar are still to be won, and that is the job. Until they join, the site shows labelled sample Panditji, bhandar and live pujas for demos.
How does Dainik Puja make money with 0% commission?
From yearly packages only. Dakshina, kits, prasad and orders go straight from the yajman to the Panditji's or bhandar's own payment gateway; Dainik Puja never holds that money.
Do I handle customer payments?
No. Panditji and bhandar pay their package through the dainikpuja.com checkout, STARTIONS collects package payments and STARTIONS LLP issues the GST invoice. A plan changes only when the customer's own verified payment arrives.
Can I see yajmans or bookings?
No. Students see counts in Nirmata, never a yajman, an address, a phone number or a sankalp name. Only Super Admin verifies Panditji.
How much time does it take?
It depends on your role and department. The weekly time for each role is confirmed on the clarity call.
When does Dainik Puja launch?
The launch date is confirmed on the clarity call. Profit share is open only to those who join before it.
What is the readiness discount?
Take the Startions Readiness Score test: if your level matches the role you apply for, or a higher one, you get 30% off that role's yearly seat fee (see the seat table above).
Is income guaranteed?
No. The calculator is an illustration from the numbers you set. Results depend on the customers your team signs and keeps.
Every family has a puja coming. Run the marketplace.
Book a clarity call and find your seat at Dainik Puja: the open seats, the pricing, the readiness discount and your first 30 days.